Vicutu Concept
Vicutu Concept is a flagship store interior created for a fashion brand in Beijing. The store covers 1,680 square meters on two floors. A large three-dimensional aluminum woven diagrid system forms the facade and refers to the fabric and tailoring of men's clothing. Inside, textured artistic cement walls create a calm and sculptural setting. Walls and display counters appear to grow from the floor and the ceiling, and hidden light sources strengthen the sense of continuity. The interior offers visitors a physical experience of space and fashion.
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